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How to get local business listings in Australia?
Written by Jaqquline Lawrie
A business listing is an admission made to a print or online directory containing your business name, address, phone number and other miscellaneous information. By having a business listing your business will gain a larger online presence, become easily discoverable and increase brand awareness. While business listings first became common in print format, online directories are now more popular with 70% of the population citing they prefer to search online for a particular service locally according to Rosy Hyden, a writer at Quail Technology Pvt Ltd.
How do you get a local business listing in Australia? You may ask. Well, there’s no need to hire a company to make your listings or arrange meetings with directories as its quite simple to do yourself and you can do it in a matter of minutes. Here are 5 online directories you should be submitting your listing to:
URL: https://www.google.com/business/?ppsrc=GPDA2
If you want to maximise your online presence and be the top listing when people Google search your business, definitely create a Google business listing. ‘Google My Business’ is a free, convenient tool for businesses of all sizes to use when optimizing their online presence with Google. All you have to do is click the URL above, follow the easy-to-follow steps and enter your business information. After that, your business will be ready to go and uploaded on Google.
Bing
URL: https://www.bingplaces.com/
‘Bing Places to Your Business’ is an online directory that enables businesses to create an online business listing through Bing which helps people all over the world find your business on any device. Currently Bing has over a million listings globally and is the default browser for all computers and mobile devices running Windows 8. In order to create a listing all you have to do is click the link and follow the 3 step process.
Mediatimes
https://australiansall.com.au/local-directories/
Mediatimes is a fast-growing directory that started with Brisbane only business directory but slowly grew to Australia wide. Mediatimes also covers in-depth stories and lifestyle blogs. They also have a feature what’s on for the latest events every month in Brisbane.
URL: https://www.facebook.com/pages/create
With more than 100 billion people on Facebook, ‘Facebook Places’ is a great platform to create a business listing with. What’s great about ‘Facebook Places’ is the ability to share your businesses with family, friends and your local community. It also lets people write real-time reviews and share their experience with everyone. In addition to this, ‘Facebook Places’ is free and easy to create. All you have to do is click the link above and follow the prompts.
True Local
URL: https://www.truelocal.com.au/
True Local is Australia’s largest business directory reviewed by the public. With millions of people using the directory monthly, it is definitely beneficial to get on board and create a listing. According to True Local, what makes them different to other online directories is the ability for customers to upload ratings, reviews and photos to businesses they visit and the saved business option where the public can save and store their favourite business for future use. True Local is simple to navigate and you can create an account via Facebook or Google to save time.
Yelp
URL: https://www.yelp.com/
Yelp is a very popular application which posts crowd-sourced reviews of businesses and also works as a business directory. Unlike other directories, Yelp also offers local business advertising for businesses of all sizes. With this feature you’re able to create a bigger online presence and increase brand awareness among the community. In order to create a Yelp local business listing, click the link above and follow the prompts.
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